Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.12104/91043
Title: | La percepción de las empresas de comercio medianas y grandes en la Zona Metropolitana de Guadalajara, Jalisco, México sobre la inversión en investigación de mercados aplicada al Neuromarketing |
Author: | Ruvalcaba Pizano, Elizabeth |
metadata.dc.contributor.director: | Solórzano Gutiérrez, Paola Adriana |
Issue Date: | 16-Nov-2021 |
Publisher: | Biblioteca Digital wdg.biblio Universidad de Guadalajara |
URI: | https://wdg.biblio.udg.mx https://hdl.handle.net/20.500.12104/91043 |
metadata.dc.degree.name: | MAESTRIA EN DIRECCION DE MERCADOTECNIA |
Appears in Collections: | CUCEA |
Files in This Item:
File | Size | Format | |
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MCUCEA10834FT.pdf | 3.16 MB | Adobe PDF | View/Open |
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