Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.12104/83690
Title: | El modelo de marketing mix de servicios: las 7Ps implementado a consultorías universitarias de CUValles 2010-2016 |
Author: | Fernández Rodríguez, Guadalupe |
metadata.dc.contributor.director: | Arechavala Vargas, Ricardo |
Issue Date: | 1-Nov-2017 |
Publisher: | Biblioteca Digital wdg.biblio Universidad de Guadalajara |
URI: | https://hdl.handle.net/20.500.12104/83690 https://wdg.biblio.udg.mx |
metadata.dc.degree.name: | MAESTRIA EN DIRECCION DE MERCADOTECNIA |
Appears in Collections: | CUCEA |
Files in This Item:
File | Size | Format | |
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MCUCEA10618FT.pdf | 4.3 MB | Adobe PDF | View/Open |
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