Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.12104/83663| Title: | La influencia de los factores situacionales y atributos del producto en el consumo de cerveza artesanal: un estudio sobre los consumidores de la ZMG |
| Author: | Castellanos Marrón, Luz Del Carmen |
| metadata.dc.contributor.director: | Durán Hernández, Araceli |
| Issue Date: | 8-Dec-2016 |
| Publisher: | Biblioteca Digital wdg.biblio Universidad de Guadalajara |
| URI: | https://hdl.handle.net/20.500.12104/83663 https://wdg.biblio.udg.mx |
| metadata.dc.degree.name: | MAESTRIA EN DIRECCION DE MERCADOTECNIA |
| Appears in Collections: | CUCEA |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| MCUCEA10594FT.pdf | 1.07 MB | Adobe PDF | View/Open |
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